Kanjam is a backyard disc game with a cult following of fans from around the world. The creators of this game had found a lot of success in brick-and-mortar sales, but they were in much need of a new website to keep up with their growing business and need for a stronger online presence. They wanted something that expressed the laid-back, cool attitude of it’s youthful consumers—in an easy to navigate, clean design focused around the lifestyle of the hardcore Kanjammers everywhere.
This site was built on WordPress, giving the client an easy-to-update platform that could evolve with the brand and would require minimal maintenance. The design features accents of KanJam yellow, and bold typography to support hero shots of active gameplay. This responsive site has a clean, approachable aesthetic and features content created by players in a live instagram feed of #kanjam. The entire web store was updated with new photography and Shopify integration.
FourthIdea
KanJam